Riawna Capri


Always wanting to be in the ‘beauty business’, since the 3rd grade, Riawna started cutting hair in the garage when she was 16. After graduating from Oxnard High School, her parents forced her to go to college, which lasted for 2 years, until she made it to Marinello’s School of Beauty, in Henderson NV, circa 2002. After graduating at the top of her class, she wanted to work at “the best salon in LA”, which at that time, in her eyes, was Fred Segal Beauty. It was then that she met her best friend and business partner, Nikki Lee. The assistant program was tough, rough and disciplined; traits which would later help develop the Nine Zero One assistant academy.

The girls left Fred Segal to go work as stylists at Cush Salon, for about a year, and it wasn’t shortly after that Ken Paves recognized their talent in flawless extensions and asked if they would come work from him in 2006. It was a happy partnership between them for a lovely three years, then Riawna and Nikki decided they wanted to grow and create new ideas for their own “home away from home”. They wanted to create a place that was comfortable yet still high class, where anyone with any amount of income or status would be treated equally and feel just as comfortable as the person next to them. They also wanted all the stylists to be equal co-workers, which is the reason why they named the salon the address of the building, Nine Zero One. They wanted a name that meant nothing, either you knew what it was or you didn’t, it wasn’t about the name on the front door, it was about the environment created inside. From stylist to client, they hoped by having a positive, team orientated, beautiful atmosphere, there was no way people wouldn’t want to come and be a part of the team. Riawna and Nikki are very selective about who they hire to be apart of the team. “You can teach anyone how to cut and color hair, but you can’t teach someone how to be a good person.” “We didn’t hire anyone at Nine Zero One who WE personally wouldn’t want to do our hair, because if we don’t want to, then clients aren’t going to want to either.” With a fantastic team together, word of mouth traveled fast and in less than five years, Nine Zero One is one of the top salons in the US.

Riawna is a down to earth yet super honest person. This combination has clients coming from all over the world to have her help create the “best you”. “Just because you see a picture of pretty hair in a magazine that doesn’t mean it’s also the best look for you.” She does both cut and color because “I like to create the whole picture. That would be like telling one artist to draw the picture and another artist to paint it. I wanna create it all.” She considers her self a ‘beauty coach’ always paying attention to skin tone, fashion sense, eyebrow color etc. “it’s not just about the hair, it’s about whether or not the hair compliments everything else that is going on.” Riawna doesn’t take herself very seriously. She is always joking around and laughing too loud, but she takes her craft very seriously. “If YOU don’t look good, then I don’t look good, and if YOU dont know how to style what I just created, then I have to teach you, I want you to look your best and feel your best at ALL times.”

Riawna is a true jack of all trades, but her favorite things to create are:

-First and foremost Healthy Hair: because if your hair isn’t healthy, then it doesn’t matter what cut or what color you hair is.
-Beautiful natural Sunkissed hair color: where it looks like you went to the beach instead of the salon
-Beigey Sandy blondes to Sunshine golden blondes (no yellow allowed)
-Honey Hazelnut Carmel highlights (no orange allowed)
-Long layers cascading with body and movement
-Short Textured Hair Cuts (she is the creator of all of Julianne Hough’s short hair as well as the pixie on Jennifer Lawrence.)
-Flawless Great Lengths Extensions (click here to see Riawna and Nikki’s extension clientele)

For booking inquiries with Riawna, click here.

Riawnas Advice:

Whenever doing a complete change, she always tells her clients to “pick pictures that you love and ones that you don’t. We can all see the same, but we don’t always speak the same. What color ‘honey’ is to you might be completely different than what it is to the stylist.”

Always try to choose a picture of someone with the same skin tone and face shape as you, that way you are halfway there to being about to get exactly what you want.

Conditioners are everything, it’s like your face lotion/protection for your hair. You wouldn’t go a day without your vitamins for your body, or your face lotion for your face, so don’t go a day with out protection for your hair.

Start fresh and guarantee being crystal clean from scratch. It all starts with your water. If you have bad water, you will have bad hair and bad skin. The pipes theses days are so old and filled with lead, lime, chlorine, rust; amongst many other elements that can change your hair color as well as the health of your skin. With bad water, there’s no shampoo or facial product that can fix any problem. By having a clean water you are eliminating all negative elements from the beginning. Fresh hair, fresh skin, equals fresh results. Visit www.raindrops901.com to get pure clean fresh water today.

How to choose a stylist if you can’t make it to Nine Zero One? Take a look at the people around you in your home town. Find someone with hair you want and ask them who they go to. It’s that simple. Again, just make sure they have a similar skin tone and face shape to you.



Amber Lancaster
Amy Schumer
Annaleigh Tipton
Anna-Lynne McCord
Ashlee Simpson
Ashley Tisdale
Aubrey Plaza
Audrina Patridge
Beth Riesgraf
Blake Lively
Britney Spears
Brittany Snow
Cameron Diaz
Carla Gugino
Charli XCX
Charlize Theron
Cheryl Cole
Christina Applegate
Christina Ricci

Cobie Smulders
Delta Goodrem
Demi Lovato
Demi Moore
Denise Richards
Ellen Degeneres
Emily Deschanel
Emma Roberts
Emma Stone
Eva Longoria
Heidi Klum
Hilary Duff
Jamie King
Jamie-Lynn Sigler
Jennifer Esposito
Jennifer Morrison
Jennifer Lawrence
Jessica Simpson

Jenna Elfman
Jessica Stroup
Jessica Capshaw
Jessica Chastain
Joanna Garcia
Julianne Hough
Katherine Heigl
Katie Cassidy
Kelly Rutherford
Kristen Stewart
Lea Michele
Lindsay Lohan
Lisa-Marie Presley
Lizzy Caplan
Maria Menounos
Mary Lynn Rajskub
Meghan Trainor
Mila Kunis
Miley Cyrus

Natasha Bedingfield
Nelly Furtado
Nina Dobrev
Olivia Thirlby
Paris Hilton
Renee Bargh
Rumer Willis
Sarah Chalke
Sarah Hyland
Sarah Shahi
Selena Gomez
Shailene Woodley
Sharon Osbourne
Sharon Stone
Shenae Grimes
Sophie Turner
Toni Braxton
Vanessa Hudgens
Victoria Justice


Adam Goldberg
Alexander Ludwig
Andy Samberg
Bradley Cooper
Bryan Cranston
Chace Crawford
Chord Overstreet
Chris Colfer
Chris Evans
Chris O’Donnell
Colin Farrell
Daniel Sanjata
Danny Masterson
David Archuleta
David Arquette
David Duchovny
Derek Hough

Donald Faison
Emile Hirsch
Gael Garcia Bernal
Garrett Hedlund
Giovanni Ribisi Hunter
Ian Somerhalder
Jack Black
Jamie Kennedy
Jason Lewis
John Stamos
Josh Duhamel
Josh Henderson
Josh Hutcherson
Joey Lawrence
Justin Bartha
Justin Bieber

Justin Chambers
Kellan Lutz
LaDainian Tomlinson
Matt LeBlanc
Matthew Fox
Max Ions
Michael C. Hall
Michael Shannon
Nick Carter
Orlando Jones
Paul Rudd
Paul Wesley
Randy Jackson
Reggie Bush
Rob Kardashian
Ryan Kwanten
Ryan Reynolds

Sasha Baron Cohen
Shemar Moore
Sterling Knight
Steve Carell
Steven Tyler
Taylor Kitsch
Theo James
Tommy Lee
Wentworth Miller
Wilmer Valderrama
Zac Efron
Zach Bra
Zach Gilford
Zachary Levi